About the role
Support Indian market-entry and growth initiatives through industrial market research, customer mapping, business analytics, CRM intelligence and evidence-based business development planning.
Minimum qualifications
B.E./B.Tech in any engineering discipline; MBA in Business Management, Marketing or Business Analytics, or a relevant master’s degree in Business Analytics, preferred
Experience
Fresher or 0–2 years
Roles & responsibilities
- Conduct market research across manufacturing, engineering and technology sectors.
- Identify target customers, industrial segments, market trends and potential opportunities.
- Build and maintain structured customer and decision-maker databases.
- Analyse market potential, customer demand and competitive positioning.
- Prepare market intelligence reports and industry opportunity assessments.
- Support India market-entry and expansion planning for OEMs and technology providers.
- Analyse customer segmentation, sales pipelines and lead-conversion trends.
- Develop business dashboards and management presentations using analytical tools.
- Support lead generation, prospect qualification and targeted business campaigns.
- Collaborate with field business development colleagues to convert insights into opportunities.
- Assist with market expansion proposals, business plans and customer presentations.
- Maintain accurate CRM data and improve pipeline reporting and data quality.
- Track competitors, emerging technologies and relevant industrial investments.
- Present periodic analytical findings and actionable recommendations to management.
Required skills & competencies
- Strong research, quantitative analysis and problem-solving skills.
- Proficiency in Microsoft Excel and PowerPoint.
- Ability to interpret business data and produce clear reports and presentations.
- Understanding of B2B markets, CRM databases and customer segmentation.
- Professional written and spoken English and excellent documentation skills.
Preferred qualifications & experience
- Knowledge of Power BI, Tableau, SQL or similar tools.
- Exposure to market sizing, sales forecasting or industrial OEM business models.